Marine biologist Jamie Seymour puts Balista lures to the test

James Cook University marine biologist Jamie Seymour took on the project of putting our LED technology to the test against the biggest and the best fishing lure brands in the market.

The target species for the experiments were Barramundi, with the results of the flashing red LED in the tail of Balista lures generating extraordinary results.

Follow the link above to watch Jamie discussing in more detail how and why Balista LED lures can attract fish.